Abram Babcock

Adams Land & Cattle, President

Wednesday, Aug. 24, 8:00 a.m.

Securing Beef Demand

Abram Babcock grew up on a farm in Northeast Colorado and attended Colorado State University majoring in agricultural business and animal science. He went on to Kansas State University for a master’s in Agricultural Economics. Then Abram moved to Chicago and worked for Aon Re. doing risk analysis on crop insurance portfolios before returning to K-State for his PhD in Veterinary Epidemiology. Abram joined the Research and Development team at Adams Land and Cattle in the summer of 2010. He spent his first three years focused on R&D strategy and execution before being promoted to vice president in the fall of 2013 and then president in November 2017. In his role, he oversees all areas of the business, including operations, risk management, quality assurance, regulatory compliance, backgrounding, R&D, sales and marketing, and technical services.



Anne-Marie Roerink

210 Analytics LLC, Principal

Tuesday, Aug. 23, 6:40 p.m.

Power of Meat

Anne-Marie Roerink is a principal at 210 Analytics, providing customized research and marketing strategies with a specialty in food retailing. Working closely with retailers, wholesalers, packer/processors, producers and trade associations, Anne-Marie has developed an excellent perspective on the ever-changing wants and needs of the meat consumer in a one-size-fits-no-one world. She understands the challenges and opportunities in the food and meat business today, as well as the drivers of success tomorrow. Prior to founding 210 Analytics, Anne-Marie was the head of research for the Food Marketing Institute. Anne-Marie designs and authors the annual Power of Meat study and monthly performance reports, along with similar studies in produce, deli-prepared, frozen, bakery, candy and other categories.

Brian Bertelsen

US Premium Beef, Vice President of Field Operations

Tuesday, August 23, 3:30 p.m.

The Impact of Quality on Grid Marketing

Brian Bertelsen serves as vice president of field operations with US Premium Beef, a producer-owned beef processing company that is an owner of National Beef Packing Company, the nation’s fourth-largest beef processor. Brian provides technical service and education to producers regarding genetics, management, nutrition, and carcass data on the cattle they deliver to further develop their beef production system. He holds degrees in animal science and ruminant nutrition from the University of Illinois. Previously, he worked as a cattle nutritionist in the feed industry and as a beef specialist with Cooperative Extension.

Brian Vander Ley

U.S. Meat Animal Research

Wednesday, Aug. 24, 9:25 a.m.

Improving Feedyard Mortality Rates

Brian Vander Ley grew up on a small, diversified farm in South Dakota. He completed his undergraduate studies at Dordt College in Sioux Center, Iowac and went on to attend Iowa State University to earn both his DVM and PhD degrees. Dr. Vander Ley also completed an internship with the Iowa State University Food Animal Medicine and Surgery Service and served as an emergency food animal clinician. Following his PhD, he worked at the University of Missouri as an ambulatory food animal clinician teaching field-based food animal medicine and surgery to veterinary students while serving clients with a wide array of livestock species. He also conducted research aimed at mitigating bovine respiratory disease. Currently, Dr. Vander Ley works at the University of Nebraska-Lincoln Great Plains Veterinary Educational Center as a veterinary epidemiologist. He conducts research aimed at improving livestock health and well-being, serves and a veterinary extension specialist, and teaches veterinary and graduate students.

Bruce Cobb

Certified Angus Beef, Executive Vice President of Production

Wednesday, Aug. 24, 8:00 a.m.

Securing Beef Demand

As executive vice president of production for Certified Angus Beef, Bruce Cobb focuses on ensuring long-term product supply. He leads strategies to provide education and communications for farmers and ranchers to raise high-quality Angus cattle sustainably, using best practices and responsible care. In overseeing the packing division, he and his team play a vital role in passing on the brand’s ranch heritage to every package of beef meeting the brand’s unrivaled quality standards. Bruce graduated from Texas Tech University with a bachelor’s in agricultural communications and Texas A&M University with a master’s in agriculture. The Lone Star State native then gained experience with the U.S. Meat Export Federation, Daymon Worldwide and Consolidated Beef Producers, where he served as the CEO for 16 years, leading the largest cattle marketing cooperative.

Dan Basse

AgResource Company, President

Tuesday, August 23, 1:35 p.m.

Global Market Overview

Dan Basse serves as president of AgResource Company, a domestic and international agricultural research firm located in Chicago. A commodity economist since 1979, Dan forecasts domestic and world agricultural price trends and provides information and research to farmers, elevators, soy and corn processors, wheat millers, food companies, trading companies, importers, exporters, and meatpackers. Raised on a dairy/grain farm in Waukesha, Wisconsin, Dan has a keen sense of production agriculture and graduated from the University of Wisconsin, Madison with a master’s in agriculture economics. In 1988, Dan founded AgResource a Company to serve the market research needs of the world agricultural community, often holding global conferences in Canada, Switzerland, and Brazil.

Don Graham

Crossroads Cattle Company

Wednesday, Aug. 24, 11:05 a.m.

Winning with Feeder Calf Marketing

Don Graham started his own custom farming business his junior year in high school. In 1988, he founded his first cattle company, where he managed every aspect of the operation, including custom cattle orders, logistics, hedging, backgrounding and retaining ownership of cattle on specific grid programs. He joined the Crossroads Cattle Co. team in the spring of 2005. He travels a myriad of states year round, sourcing both conventional and program specific feeder cattle and calves in the country, as well as auction markets.

Greg Foote

Foote Cattle Company, Owner/Partner

Wednesday, Aug. 24, 11:05 a.m.

Winning with Feeder Calf Marketing

Greg operates Foote Cattle Company along with his older brothers, Scott and Brad. Foote Cattle Company is a diversified Ag Production Company that is predominantly focused on feeding cattle. Other key elements of their business include trucking, farming, ranching, and banking. Foote Cattle Company operates Cattle Ranches in the Flint Hills and Western Missouri and has farming operations in eastern and western Kansas and in Nebraska. Their company-owned feedyards have a one-time feeding capacity of roughly 275,000 head. Greg started his career working during college as an auctioneer at local sale barns and as a buyer for his father Bob Foote, purchasing cattle for grazing programs and yearlings to go straight on feed at the Foote feedyards. Greg enjoys the Foote farming operations, growing a great crop, watching a set of calves flourish into a powerful set of yearlings, being with his wife and his three children, and getting together with his brothers’ families to watch KSTATE football. Greg Foote and the Foote Cattle Company are passionate about the cattle industry and how to make it better.

Jeff Heldt

Beef Technical Services Lead and U.S. Ruminant Innovation Lead

Jeff Heldt, PhD PAS, currently serves as the Beef Technical Services Lead and U.S. Ruminant Innovation lead with Micronutrients USA LLC. The Nebraska native leads the Beef Technical Services Validation Research efforts for the North American Beef team and all U.S. Ruminant Innovation activities. Jeff attended the University of Wyoming where he received a bachelor’s of science degree in animal science in 1992. He received a master’s of science degree from South Dakota State University in 1995 and a doctorate of philosophy degree from Kansas State University in 1998. Both advanced degree programs had an emphasis in range cow nutrition and forage utilization. Following college, Jeff has served in various Beef Technical Services roles in the livestock feed industry and time as a feedlot and ranch manager.

Kara Lee

Certified Angus Beef, Director of Producer Engagement

Feeding Quality Forum Host

As the director of producer engagement for Certified Angus Beef, Kara Lee leads marketing and education initiatives for cattlemen to increase their brand acceptance rates to grow Certified Angus Beef® brand supply. She teaches licensed distributors, chefs and retail partners about cattle care and what it takes to raise high-quality beef through on-farm and feedyard experiences. Kara works closely with seedstock producers initiating and auditing the Targeting the Brand™ logo use on registered Angus cattle and AngusLink™ feeder calf marketing resources.

Kelli Retallick-Riley

Angus Genetics Inc., President

Wednesday, Aug. 24, 9:25 a.m.

Improving Feedyard Mortality Rates

Kelli Retallick-Riley currently serves as the president of Angus Genetics Inc. (AGI), a subsidiary of the American Angus Association® where she leads the company’s genetic evaluation technology and research programs. Retallick-Riley previously served as the served as the director of genetic and genomic programs and the director of genetic service at AGI. Kelli is a graduate of the University of Wisconsin-Madison and earned her master’s degree at Kansas State University where she also worked closely with scientists at the US Meat Animal Research Center in Nebraska.

Miles Theuer

Veterinary Research and Consulting Services, Research Director

Wednesday, Aug. 24, 9:25 a.m.

Improving Feedyard Mortality Rates

Miles Theurer, DVM, PhD, grew up on a family farm and cow-calf operation in South-Central Kansas. He did a dual DVM/PhD program at Kansas State University. His PhD was in epidemiology focusing on experimental design and statistical analysis. Currently, he is the research director for Veterinary Research and Consulting Services and evaluates data for the consulting group and their clients. Miles works directly with pharmaceutical companies, feedyard managers, and consultants to develop and execute research projects to improve the health and efficiency of cattle in the feedyard. Miles currently lives in Montezuma, Kansas, and is primarily based out of Hy-Plains Feedyard conducting research projects.

Paul Dykstra

Certified Angus Beef, Director of Supply Management and Analysis

Wednesday, Aug. 24, 11:05 a.m.

Winning with Feeder Calf Marketing

As the director of supply management and analysis, Paul Dykstra works with cattlemen to help garner a growing supply of the Certified Angus Beef ® brand. He shares information and builds relationships with cattle feeders, commercial cow-calf producers and registered breeders, pointing to ways to profitably manage and market high-quality cattle. Before coming to the brand, Paul was the feedlot manager for the U.S. Meat Animal Research Center. During his 20-year tenure, he has audited ranches and feedyards pursuing the brand’s Natural product extension. He’s the brand’s resident expert on the beef market and grading trends, which he reports in the bi-weekly CAB Insider.

Ryan Turner

StoneX Group, Regional Director of Grains and Livestock

Tuesday, Aug. 23, 2:35 p.m.

Making Risk Management Relevant

Ryan Turner has been with the StoneX Group of companies his entire 22-year career and is currently the Regional Director of StoneX Financial Inc’s Grains and Livestock division in Kansas City. StoneX Group provides clients across the globe with a comprehensive range of customized commodity risk management tools and financial services to help them protect margins, mitigate price risk, secure budgets, and manage volatility.

Troy Marshall

Director of Commercial Industry Relations, American Angus Association

Wednesday, Aug. 24, 11:05 a.m.

Winning with Feeder Calf Marketing

Troy Marshall currently serves as the director of commercial industry relations for the American Angus Association®, where he commits his daily efforts to creating opportunities for commercial cattle producers. Prior to his career with the Association, Troy has served the American Maine-Anjou Association, North American Limousin Foundation, and CattleFax as a market analyst. Marshall has a bachelor’s degree in equine and animal sciences from Colorado State University.

Ty Lawrence

West Texas A&M University

Wednesday, Aug. 24, 10:30 a.m.

What's the Status of Beef x Dairy

Ty Lawrence is a professor of animal science at West Texas A&M University. He was raised on a cow-calf operation near Dalhart, Texas, before attending West Texas A&M University for his bachelor’s and master’s degrees and Kansas State University (PhD). Dr. Lawrence spent 2 years with Smithfield in the position of research manager for pork harvest and processing facilities on the eastern seaboard. He is the Director of the WTAMU–Beef Carcass Research Center, which annually evaluates 200,000+ cattle for a variety of research projects. His research activities focus on improving the yield, quality, and safety of red meat products, and have resulted in the publication of more than 98 peer-reviewed scientific journal manuscripts.