Agenda
Wednesday, September 20
Registration & Brand Store Open
Registration Reception from 11 a.m. – 1 p.m. and 2 p.m. – 4 p.m.
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G&C Food Distributors and Palmer Food Services Mick Colvin Scholarship Classic Golf Outing
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Play 18-holes at the iconic TPC Las Vegas, a can’t miss course. The golf outing benefits the Colvin Scholarship Fund. Add golf when registering.
G&C Food Distributors and Palmer Food Services Pre-Event Hoover Dam Tour
Join us for a guided morning tour of Hoover Dam, one of the Seven Wonders of the Engineering World. Breakfast provided at departure.
Cattlemen Session
Invitation only for attending producers/cattlemen.
#BeefBash23 Welcome Party
Celebrate your favorite moments with the Certified Angus Beef ® brand, as you connect with colleagues and savor the most unforgettable culinary experiences created by our chefs.
Featured Chefs: Tony Biggs, Venoy Rogers, Michael Ollier, Ashley Breneman and Gavin Pinto
Thursday, September 21
Registration & Brand Store Open
Breakfast
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General Session 1
#BeefBash23 Kickoff
- President John Stika welcomes you with his State of the Brand and insight to future opportunities.
- With a focus on building a positive culture, Jon Gordon inspires you to overcome common life and work obstacles, and bring out the best in yourself and your team.
- Jim Brinkley, chairman of our board of directors, welcomes you.
Speakers: John Stika, Jon Gordon, Jim Brinkley
Morning Break
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Spouse/Guest Event - Cooking Demonstration
Get cookin’ with Chefs Michael Ollier and Ashley Breneman in this hands-on session for spouses and guests with full registration.
General Session 2
Cultivating Loyalty
- Discover why diners and home cooks prefer this brand and gain key strategies to grow your fanbase and their loyalty to you.
- Experience the brand’s culinary credibility at premier events around the globe and see how our culinary team helps nurture trust in you and your team.
- Award presentations
- Identify and share resources that showcase this brand’s dedication to humane animal care, climate-friendly practices and uplifting people in our community.
Lunch
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Retail Breakout
- In this State of Retail, David O’Diam details the advantages and opportunities of doubling down on quality.
- Anne-Marie Roerink takes you inside the Power of Meat to identify action points for making your meat case the destination for top quality.
- Go All-In With Training to grow sales and customer loyalty while nurturing your team/culture.
- Take consumers on a year-round journey to source the best-tasting beef from you by becoming a Destination Meat Case.
- Drive success however you define It to cash out greater margins, gross profits or units and secure both satisfied customers and company leaders.
- Award presentations
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Foodservice Distributor and Restaurateur Beef Fabrication
Sharpen your beef cut know-how in this meat lab.
Speakers: Diana Clark, Josh Ennis
Foodservice Distributor Marketing Power Hour
Gather ideas to elevate product displays, training results, holiday solutions and relationships with accounts.
Speakers: Amanda Barstow, Barb Burd, Bev Linhoss, Leah Ryneer, Paige Zakowski
Restaurateur Roundtable and Reception
Network with your peers and participate in timely beef conversations with beef and culinary experts.
Speakers: Melissa Brewer, Ashley Breneman, Bruce Cobb
International Breakout and Reception
Access beef market intel, marketing resources and data tools to elevate your performance and connect with brand leaders from around the world.
Dinner on Your Own
Coming soon! Find great dining options around the resort and Las Vegas.
Friday, September 22
Registration & Brand Store Open
Breakfast
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General Session 3
Envisioning Our Future
- Randy Blach from CattleFax delivers his Market Update that outlines market dynamics today and opportunities for you to navigate your path.
- Hear from family farmers and ranchers about how Ranching Realities today lead to hope for the future and stronger product supplies too.
- Award presentations
Speaker: Randy Blach, Tim Skinner, Troy Anderson, Shannon Warton, Kara Lee, Bryan Schaaf
Morning Break
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General Session 4
- Award presentations
- Closing Speaker
Speaker: Jeff Civillico , Tracey Erickson, Bryan Schaaf,
Lunch
Featuring Items from:
Foodservice Distributor Breakout
• Sara Scott shows you how to Win Big with the Certified Angus Beef ® brand.
• Stack the Deck with a product mix and sales data that go beyond basic strategy to score more sales and satisfied customers.
• All-In Marketing and Training helps you elevate your sales team for higher performance and build customer relationships that endure.
• Award presentations
• Recognize SWAT team leaders
Speaker: Sara Scott, Steve Ringle, Clint Walenciak, Erin Lucci, Bryan Schaaf
The Certified Angus Beef ® Meat Ball
Dress in your best (black tie optional) and gather with fellow brand leaders to celebrate your achievements and dedication to excellence. The evening also features the auction benefitting the Colvin Scholarship Fund.
The reception begins at 6:00 p.m. Doors open for the Meat Ball at 6:30 p.m. Don’t miss the after party to follow.